Honda to double Viet Nam bike exports to 100,000 units
Japan's automaker giant Honda Motor Co. has targeted to double its made-in-Viet Nam bike exports this year in an ambitious plan to become the biggest market share holder for motorbikes in more Asian countries, a Japanese business magazine reported Friday.
Honda Motor will export 100,000 motorbikes manufactured in Viet Nam in 2015 as the company is fortifying its presence in Myanmar, Laos and other developing Southeast Asian countries, according to Nikkei Asian Review.
A customer and an attendant at a Honda store in Ho Chi Minh City. |
The Tokyo-based automaker is currently the marker leader in Viet Nam, Thailand and Indonesia. The company also has plans to boost demand to replace their motorbikes among Vietnamese consumers by introducing higher-end models, Nikkei Asian Review reported.
Honda’s made-in-Viet Nam 50cc scooters are being exported to Japan, whereas those with 100cc and larger engines are shipped to Europe and other places. Honda exported some 40,000 bikes from Viet Nam in 2014.
The total production capacity of Honda in Viet Nam is 2 million units per year, according to Nikkei Asian Review.
Honda accounts for 70% of the total two-wheeler market share in unit sales in Viet Nam, making mostly scooters with 50cc to 110cc engines, the Japanese magazine said.