Many of Da Nang's major streets are twinkled with bustling shops selling various festive decorations few days before Christmas.

A shopper has a look at Christmas outfits (Source: VNA)

Stores in Le Duan, Hung Vuong and Dien Bien Phu offer a huge selection of eye-catching decorations such as bells, wreath garlands, reindeer figures, snowman and Santa Claus ornaments as well as Santa Claus outfits and accessories.

This year, made-in-Viet Nam products are seen more on local shelves as safety fears over Chinese-made toys, which dominated the market previous years, are putting off consumers, a shop owner in Dien Bien Phu Street said.

Pine trees from 1-1.6 metres tall are fetched at 150,000 – 300,000 VND (6.65 – 13.3 USD) per item while those from above 2 metres are priced at 300,000 – 550,000 VND (13.3 – 24.4 USD).

Most of clothing, cosmetics and bedding shops in the city took the occasion to slash their prices down by 50 percent to draw customers.

Several supermarkets and shopping centres launched big promotional deals, including BigC retailer who offers customers discounts of 5-49 percent for more than 1,000 Christmas items.

Shipping services with shippers dressing in Santa Claus outfits also attracted a lot of customers this year. Fees range from 100,000-200,000 VND (4.44- 8.88 USD) per order.

(Source: VNA)