24-year-old Le Nguyen Duy Tan from Da Nang moved to live in the USA 2 years ago.  However, the young man still kept his special sentimental attachment and feelings of nostalgia for the good old days back in his beloved hometown.  This inspired Tan to come back to Da Nang in a bid to run his own natural cosmetics business.

Tan (left) presenting his cosmetics products to contestants in a local contest for talented and elegant students

When he was a student in the Faculty of the Thai Language at the Da Nang University of Foreign Languages and Studies, Tan managed to earn extra money from working part-time as a Thai tutor and a make-up artist. 

During his stay in the USA, in an attempt to make his dream come true, the self-motivated man learned how to make natural cosmetics and he gradually enriched his experiences by researching all-natural ingredients.

In early 2016, Tan returned to Viet Nam and took part in a training course in Ho Chi Minh City on making natural cosmetics in a bid to follow his strong passion for running a start-up business making lipsticks. 

Tan then asked a fellow-countryman from Da Nang to assist him in designing the packaging, creating a brand name, and seeking consumer markets for his products. 

In the early days of the operation, Tan managed to accomplish his dream despite the many potholes on his road to success.  One of the most challenging was to select and import natural materials for making lipsticks from Europe. 

Thanks to his hard-working spirit and strong determination, brand name ‘Tan’s Beauty and Cosmetics’ has now won the trust of local consumers.  He said that his company always gives top priority to ensuring product quality and customer satisfaction during its production and trading activities.

To date, about 1,500 lipsticks made by Tan have been bought locally, and encouragingly he has received high praise from local consumers for their high-quality.

At a local fair held late last year, Tan took a stand to sell his natural homemade lipsticks.  Luckily, many young people showed a keen interest in trying and then buying them, with the majority of the buyers even recommending their relatives and friends to buy some.  This made Tan feel very happy and excited. 

The talented man remarked that his business is currently focussing on promoting its brand name rather than just aiming at increasing sales.  Tan hopes that his lipsticks, and other Vietnamese-made products, will affirm their position in the global market in the near future.