A wide array of great deals on tours to Da Nang and the nearby central Vietnamese provinces of Thua Thien- Hue, Quang Nam and Quang Binh were introduced at a tourism marketing campaign officially launched on Friday with the theme ‘Amazing Central Heritage’.

A scene of the ‘Amazing Central Heritage’ programme launched on Friday (Photo: TTXVN)

In attendance at the event were Da Nang People's Committee Chairman Le Trung Chinh, and representatives from relevant agencies of the four localities and domestic tourism businesses.

Addressing the event, Director of the Da Nang Department of Tourism Truong Thi Hong Hanh highly lauded the event for creating unique, new tourism experience, thus helping to temp domestic visitors back to Da Nang and the three central localities.

She underlined a must-do for these localities to make greater efforts to make the debuts of more travel stimulus packages plus more attractive new tourism products and services in a bid to satisfy tourists’ growing expectations in the coming time.

Visitors to the four central localities can enjoy a rich collection of highly-appealing tour packages offered at reasonable prizes. Notable among them are the 3- day, 2 - night ‘Amazing Da Nang’ and 4 - day, 3- night ‘Amazing Central Heritage’ with added value will run until 28 April.

Also, there are a series of other attractive service packages with guaranteed value and good quality to meet the diverse needs of visitors.

Till date, the ‘Amazing Central Heritage’ programme has attracted the participation of more than 300 domestic tourism businesses.

In addition, the four localities have launched more preferential policies for visitors such as free admission to the Da Nang-based Marble Mountains Tourist Site, the museum of  Da Nang, Cham Sculpture and Fine Arts till the end of this year, a 50% discount on entrance fees for tour operators taking tourists to the Hue Cultural Heritage Area belonging to the Complex of Hue Monuments until the end of August, and the half-priced tickets to Quang Nam Province-based Hoi An until 1 May, and a discount of 20 - 50% for trips to Quang Binh Province-based Phong Nha and Thien Duong caves.

In particular, Da Nang has also issued preferential policies targeting the first 100 M.I.C.E Meetings-Incentives-Conferences-Exhibitions) delegations to Da Nang this year.

For delegations of 1,000 - 2,000 people or more, Da Nang leaders in person attend welcome ceremonies or send greeeting letters. Also, a vehicle will be offered for guiding delegations.

As for delegations of 500 -999 visitors, representatives of the municipal Department of Tourism welcome visitors at the Da Nang International Airport and present bouquets to delegation leaders.

With regard to delegations of 100 - 499 clients, the leaders of the municipal Tourism Promotion Centre are in charge of welcoming and presenting flowers to delegation leaders at the airport.

Besides, there are a wide range of support policies in terms of media services such as posting news on M.I.C.E delegations in Da Nang-based newspapers, TV channels, Danang Fantasticity’s websites, and social media channels,10 - 40% discounts on facilities for using meeting rooms and halls, along with accommodation rates, sound, and lighting services at M.I.C.E venues.

Also, M.I.C.E delegations enjoy exemption and reduction of entrance fees at popular local tourist sites, reductions of transportation costs, and flexible air ticket change and refund policies.

General Director of Viet Nam National Administration of Tourism, Nguyen Trung Khanh urged the tourism industry to identify specific solutions to peed up its revival with special heed to efficiently tapping domestic tourist market, and preparing for welcoming international visitors after Viet Nam opens its borders and resumes all international flights following successful containment of the global COVID-19 pandemic in the near future.

By THU HA  - Translated by A.T