The Da Nang Tourism Promotion Centre under the municipal Department of Tourism and GDL Multimedia Communication Joint Stock Company on Friday inked  communication cooperation agreement to promote the city’s tourism.

Under the deal, in 2022 and 2023, the two sides will organise a number of events and communication activities to promote Da Nang’s image on the main communication channels managed by the two sides, welcome KOLs (Key Opinion Leaders), Micro Influencers (people with a following of about 1,000 - 40,000 followers on a social platform) and Tiktokers (famous people who regularly shares or appears in videos on the TikTok application) to Da Nang to strengthen the promotion of tourism images.

The above-mentioned promotional activities are part of the communication strategy that Da Nang Tourism Promotion Centre is building with the message of ‘Enjoy Da Nang’.

Reporting by M.QUE – Translating by A.THU