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Da Nang conducts tourism promotion in RoK

By DA NANG Today / DA NANG Today
October 07, 2022, 11:16 [GMT+7]

A delegation of Da Nang, led by municipal People’s Committee Vice Chairman Tran Phuoc Son paid a working trip to the Republic of Korea (RoK) from October 4 - 6 in a bid to promote tourism activities.

The delegation of Da Nang(on the right side) working with the Mode Tour Network Co., Ltd.
The delegation of Da Nang(on the right side) working with the Mode Tour Network Co., Ltd.

During his meeting with representatives from the Mode Tour Network Co., Ltd and Hana Tour Company, Vice Chairman Son expressed that RoK 's removal of COVID-19 test requirement by PCR method for all international arrivals within 24 hours from October 1, 2022, created favorable conditions for the South Korean and tourists to ‘the land of kimchi’.

He informed that, in the coming time, Da Nang eyed to turn itself into a hub for tourism and high-quality services associated with resort real estate, with a focus on attracting high-quality tourists, especially MICE guests and golf tourists. Also, the city will pay special attention to improving its infrastructure in service of tourism, organising international-scale tourism festivals and events, developing more new tourism products and enhancing new experience for Korean tourists when coming to Da Nang.

Da Nang has successfully hosted the Routes Asia 2022 and the Da Nang Golf Tourism Festival 2022, as well as has been honoured with the title of ‘Asia's Leading Festival and Event Destination 2022’ at the World Travel Awards 2022, added he.

The city leader took the opportunity to ask for support from the two tourism firms to promote Da Nang’s tourism on social media channels in South Korea and on their platforms and channels.

Importance should be attached to introducing Da Nang's new products and services to travel agents in South Korea, advertising some of Korea’s tourism, cultural and entertainment events to Da Nang, as well as inviting press delegations and famous people from South Korea to conduct surveys and experience tourism products in Da Nang.

Mr. Son assigned the municipal Department of Tourism to assume the prime responsibility for coordinating with the local Tourism Association,the  Mode Tour Network Co., Ltd. and the Hana Tour Company to continue conducting marketing campaigns and enhancing the quality and quantity of tour guides, thereby soon restoring the source of South Korean tourists to Da Nang as before COVID-19.

Moreover, the city plans to work with the Viet Nam National Administration of Tourism to resolve visa-related issues, hereby creating the most favourable conditions for South Korean tourists.

Vice Chairman of the Da Nang People's Committee Tran Phuoc Son (third, right) presenting a momento to the Hana Tour Company.
Vice Chairman of the Da Nang People's Committee Tran Phuoc Son (third, right) presenting a momento to the Hana Tour Company.

In reply, Mr. Lee Woo Yeon, General Manager of Product Management Department of Mode Tour Network Co., Ltd. emphasised, Da Nang is the most popular destination of the South Korean.

The enterprise committed to continue accompanying and participating in Da Nang-hosted tourism promotion activities, and organising press trips to visit and survey the city’s tourism products in the year to come. It targets to recover 70% of South Korean visitors to Da Nang in 2023 like the same period in 2019.

Meanwhile, a representative of the Mode Tour Network Co., Ltd. suggested that the city prioritise tourism promotional activities in South Korea similar to the current method made by such Southeast Asian countries as Singapore and Malaysia.

When working with the Da Nang delegation, Mr. Oh Chey-hoon, Southeast Asia market planning director of the Hana Tour Company affirmed, in 2023, the company strives to increase the number of visitors to Da Nang beyond milestone 2019.

Besides, the Hana Tour also continues to advertise Da Nang’s tourism in the country. The company raised their deep concerns about the shortage of tour guides who can speak South Korean in Da Nang to serve tourists in the peak tourist season. It hoped that Da Nang will promote high-quality tourism in order to draw more high spending tourists to the locality.

During its meeting with Mr. Ly Xuong Can, the Viet Nam Tourism Ambassador to RoK, the Da Nang visitors discussed the preparatory works for the 2nd edition of the Viet Nam - South Korea Festival to be held in Da Nang in 2023.

Reporting by PV - Translating by M.DUNG

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