Vietnamese residents and employees nationwide will enjoy a rare five-day holiday for this year’s public holidays in April and May as the Hung Kings' festival coincides with Reunification Day and International Workers' Day. Tourist accommodation establishments across Da Nang have already prepared themselves for the upcoming public holidays, and they are ready to welcome visitors.

Da Nang boasts of diversity in hotel industry, many hotels in the city have focused on launching incentive programs and upgrading their services to attract guests. Photo: THU HA

In recent months, Avatar Hotel located on Hoang Ke Viem Street has upgraded and renewed their facilities and services to welcome guests. Apart from offering stunning sea view rooms with attached balcony and variety of modern, stylish room amenities, the hotel has also renewed its reception hall space with the use of eco-friendly bamboo materials in its interior design in a bid to bring unique architectural features imbued with Vietnamese cultural identity in its space to guests.

Mr. Le Quoc Thinh, the owner of Avatar hotel, said that while the pandemic has changed greatly the accommodation guest experience in many ways, it's also reinforced some growing trends that travellers are asking for during COVID-19. Therefore, the focus has been on introducing new features to enhance guests' experience at Avatar hotel, as well as to meet the needs and tastes of its guests, and increase convenience for them, Mr Thinh remarked.

Many tourist accommodation establishments in the city have also taken the same action as Avatar Hotel to make their venues more attractive to tourists during the holidays of April 30 and May 1. Grand Mercure Danang Hotel is a typical example as it has opened Veranda Vietnamese restaurant to offer traditional dishes of the North, Central and South regions in efforts to create unique guest experiences in its venue through enjoying traditional foods from the three regions of Viet Nam.

Grand Mercure Danang Hotel General Manager David Coyle said that the hotel has focused on improving its service quality in order to ensure highest quality and safety of care for its guests during the upcoming public holidays.

With more than 1,300 hotels in Da Nang, there's certainly no shortage of accommodations options and hotel rooms during the forthcoming public holidays, according to the forecasts by Da Nang-based tourism businesses. The main reason is mainly attributed to resumption of international flights from Viet Nam's airports, thereby giving more travel destination choices for domestic travellers for public holidays in April and May.

Mr. Gentzsch Andre Piere, the General Manager of Ariyana Danang Tourism Complex said that the resort has provided regular training for its staff in order to deliver the best possible service to its guests during their stay here. Besides, special attention is paid to providing an enjoyable experience for the resort’s guests while using its services. Included are Champa dance performance at seafood buffets, and piano performance at afternoon tea and dessert buffets.

“We expect to be busy during the forthcoming holidays as Furama Resort Da Nang is almost fully booked. Despite the large number of guests in the resort, we are still committed to providing the best possible service for them in an attempt to meet their diverse needs,” remarked Mr Gentzsch Andre Piere.

According to a representative of the Da Nang Department of Tourism, the city will develop its unique tourism products, and offer an array of exciting events in order to boost domestic and international tourist numbers during the National Reunification Day (April 30) and Labour Day (May 1) holidays, and summer months. In detail, the Department has issued a stimulus plan to attract tourists to Da Nang with the aim to promote the city as a unique, safe and welcoming holiday destination. The stimulus plan carries a special message of ‘Enjoy Da Nang Now’ with a focus on launching various programs under such topics as enjoy the sea, enjoy the holidays, enjoy entertainment, enjoy the cuisine, enjoy shopping and enjoy festivals. Furthermore, the Department also called for joint efforts from local tourism businesses to communicate the city’s stimulus plan, as well as to increase the use of information technology in order to ensure effective communication to reach domestic and international tourists.

Moreover, the Management Board of the Son Tra Peninsula and Da Nang Tourist Beaches is preparing activities for the opening of the Da Nang Beach Tourism Season 2023 which is scheduled to take place from April 28 to May 3 in an effort to contribute to enriching the city’s festive activities.  With its purpose of boosting Da Nang tourism in 2023, the 6-day event will feature various exciting cultural and sporting activities. Included will be the opening ceremony of the Da Nang Beach Tourism Season 2023 at the My An Beach, an exhibition about beach art models, art kite-flying performances, a space to experience traditional craft villages and local food, the Blue Sea - Healthy Life Festival, the Fresh summer sea Festival, the Sand Sculpture Contest for students, and the Da Nang Color Race 2023, the Summer Dance Camp program.

Besides, there will be exciting events taking place in the city in the coming time. Included are the Fantastic Da Nang Festival, the Da Nang Golf Tourism Festival, the Da Nang International Fireworks Festival, Manulife Da Nang International Marathon, the Da Nang Asian Film Festival, the VinFast IRONMAN 70.3 Viet Nam, and OceanHolic music festival. Importance is attached to launching nighttime tourism services, as well as developing community-based tourism, beach sports and entertainment activities. Heed is paid to creating the best promotional campaigns to promote Da Nang as an attractive travel destination to reach international tourists worldwide.

Most recently, the municipal Department of Tourism has provided training courses on employees' professionalism in the hotel industry and ensuring security and safety in tourism businesses for directors and mangers of tourist accommodation establishments, along with those from tourism training institutes as part of the city’s efforts to prepare for the peak season. 

In the coming time, the department will continue its efforts to boost destination marketing campaigns to reach domestic and international travellers, as well as promote the launching of new flights to the city in order to increase visitor arrivals. Heed will be paid to supporting tourism businesses and tourist accommodation establishments to promote their products and services in efforts to drive the recovery of both domestic and foreign tourism .

Reporting by THU HA – Translating by H.L