Da Nang’s VietArt company has debuted the first coffee shop chain in the Da Nang style - The Cups Coffee - to challenge giants Highlands Coffee and The Coffee House, as well as newly introduced Starbucks, in the city’s drink market.

The first Cups Coffee shop opens on Le Duan Street in Da Nang

It is the first chain tailored to Da Nang-style and tastes. It will sell favourite drinks and snacks of young people including fresh coffee, milk tea, yoghurt and breads.

Tourists can enjoy hot coffee, with the beans ground fresh for each order.

Two shops have already opened at the city’s downtown on Le Duan and Nguyen Van Thoai, while two more shops will be introduced in February.

Local coffee roasters are competing with large businesses such as Starbucks and Trung Nguyen Highlands Coffee to win over young Vietnamese people.

The city already has numerous popular coffee shops and cafés including 30-year-old Cafe Long, Coffee house Da Nang, Alacarte top bar beach view, Cong Coffee and Han Coffee.

The Han River bank on Bach Dang street is home to the most crowded coffee shops that attract tourists.

(Source: VNS)