Member countries of the Association of Southeast Asian Nations (ASEAN) are preparing for the ASEAN Online Sale Day 2021, which is slated for August 8-10.

The portal of the ASEAN Online Sale Day 2021 (Photo: VNA)

This year's programme will be co-chaired by Brunei, which is Chair of ASEAN in 2021, Singapore and Viet Nam.

It comprises two tiers for domestic and cross-border transactions.

According to the Viet Nam E-commerce and Digital Economy Agency under the Ministry of Industry and Trade, consumers can shop online via the website http://onlineasean.com/ starting August 8.

In addition, firms can register to take part in the programme at: https://forms.gle/y97Jn2ajjgw3wUfF7.

As Chair of ASEAN last year, Viet Nam initiated the organisation of the event on August 8 annually.

The ASEAN Online Sale Day is the first online shopping event that will be conducted collectively on a region-wide scale. Its first edition drew more than 200 businesses from ASEAN nations.

In the context of the COVID-19, e-commerce is being used as a useful buying method. The governments of the ASEAN nations are making efforts to create favourable conditions for businesses to go online during the COVID-19 pandemic.

The ASEAN Online Sale Day is expected to foster e-commerce and cross-border trade in the region, contributing to the implementation of the ASEAN Agreement on Electronic Commerce.

Source: VNA