The seven-day Lunar New Year (Tet) 2023 break offers great opportunities for tour operators in Da Nang to launch attractive tours to lure domestic and foreign tourists. In addition, domestic and international tours for the upcoming Tet Festival will be offered to travellers across the city, and the country as a whole.

Travel businesses in the city are exerting every effort to attract tourists for the Lunar New Year 2023. In the photo: Tourists visiting the Marble Mountains recognised as a special national-level relic site by the Ministry of Culture, Sports and Tourism. Photo: THU HA

According to representatives of Da Nang’s tour, a number of Da Nang tours for Tet include the ‘Central Heritage Road’, vacation packages, Ba Na Hills Tour, Hoi An tour, plus tours to explore best places and tourist attractions in the city.

Mr. Duong Quang Binh, the Director of the Da Nang branch of Vietnam Travel and Marketing Transports Joint Stock Company (Vietravel), remarked that tourists mainly choose to travel for Tet 2023 as Christmas, New Year and Lunar New Year 2023 holidays are too close together.

Vietravel Da Nang Branch has a great number of tour bookers for trips to Da Nang and from the city to elsewhere in the country for Tet 2023. Especially, the city will see the return of international arrivals after a two-year absence due to COVID-19. In addition, traditional tours to Da Nang tailored to the needs of domestic tourists will be offered to them as the city will welcome visitors mainly from northern and southern regions.

“We focus on offering Tet tours to Da Nang that allow tourists to experience the most authentic Tet atmosphere with unique programs designed specifically to explore the family atmosphere during the holiday. For example, tour products will be developed to help tourists experience Tet atmosphere while visiting Da Nang. In addition, tours to neighboring localities include trips to explore Tet festival in homestays and garden houses in Quang Nam Province’s Hoi An City and Thua Thien- Hue. These tours are suitable for both Vietnamese and international guests, especially overseas Vietnamese who couldn't return to their hometowns to celebrate Tet for a long time due to the COVID-19 pandemic, " said Mr. Binh.

Vietnam TravelMart Joint Stock Company is launching tours for the Lunar New Year of the Cat 2023. However, power of purchasing Tet tours from tourists in northern and southern region is lower than expected, Mr. Nguyen Nhu Nam, the company’s Director General, said.

Mr. Nam analyzed "The main reasons why domestic guests hesitate to book Tet tours are traveling a lot during the summer, and financial factor influencing their decisions on taking tours. Therefore, many of them will wait until near Tet to decide whether to travel for Tet. We also develop tours to explore tourism products and attractions in Da Nang and its neighbours that are suitable to the seven-day Lunar New Year 2023 break. Included are tour packages 3 days and 2 nights, 4 days 3 nights, and 5 days 4 nights. Many domestic guests have even asked for information and learned about Tet tours but they still hesitate to book these tours as there is one month left until Tet holiday. We hope that they will decide to book Da Nang tours for Tet as soon as possible. As for international guests, they often plan their travels in advance, and they will combine travelling with enjoy Vietnamese Tet atmosphere. Currently, the company has a good number of foreign tour bookers for Tet."

Director of V.I.E Company Limited Le Thien Tu stated that tourist arrivals in Da Nang for the Lunar New Year 2023 will increase by about 10% but there will be no sudden increase. Currently, tour operators in the city are making great efforts to attract both domestic and foreign tourists to Da Nang during the upcoming Tet holiday.

“Visitors often hesitate to travel for Tet as they worry about large crowds and unsecured services during the holiday. In our efforts to remove their worries, the city’s tour operators like us actively find reliable and prestigious partners to ensure the best possible quality services for guests during Tet with attractive Tet tours offered. Therefore, tourists can choose best tours that suit their budgets and time for their trips,” Tu added.

Chairman of the Da Nang Travel Association Nguyen Ngoc Anh said that the city’s travel agencies are launching Tet tours as the number of tour bookers for Tet will be higher than in previous months. Hence, their tours focus on helping tourists explore the highlights of Vietnamese traditional Tet culture such as folk festivals. Besides, the city's own products will be added to these tours. Importance will be attached to promoting unique products under own imprint of Da Nang and its neighbours in a bid to create Tet special tour products to attract tourists at both home and abroad.

These tours aim to promote Vietnamese traditional Tet Festival to domestic and international tourists, especially those from neighbouring countries, contributing to bringing more visitors to Da Nang for the Lunar New Year 2023.

Tourist accommodation establishments across Da Nang are preparing themselves for tourists during Tet. Great deals on their services are being offered for customers during Christmas, New Year, and Lunar New Year holidays. Included are preferential room rates, and preferential prices for New Year's Eve countdown party and New Year Party.

Reporting by THU HA – Translating by H.L