Developing and forming OCOP products (One Commune One Product) programme is an important task to realise the group of criteria for rural economic development in the construction of new-style rural areas in the 2021 - 2025 period. Therefore, communes in Hoa Vang District, Da Nang have been making great efforts to implement many measures to support economic development, fully tap potentials and advantages, as well as upgrade the starring of typical, traditional products.

It is a need to actively develop OCOP products based on their strengths and suitable to local conditions. The production of a potential 5-star OCOP baked coconut cake is progressing at the My Phuong Food Co., Ltd in Hoa Son Commune, Hoa Vang District, Da Nang. Photo: VIET AN

Developing locally-branded products

The traditional sesame rice paper product developed by the Thi Chung establishment is the first product in Hoa Chau Commune to be recognised as OCOP.

According to Vice Chairman of Hoa Chau Commune People's Committee Huynh Cao Tri, in the coming time, heed will be paid to review all products across the commune so that many of them can be recognised as OCOP. 

In parallel with that, it is a must-do to improve the quality and design of OCOP, heading  towards completing the criteria to be recognised as a commune meeting advanced new-style rural standards by 2024 and a typical model in 2025.

In a similar vein, in Hoa Tien Commune, since 2013, farmers have focused on organic rice production on an area of nearly 50ha. This is one of the typical, community, traditional and branded products of this locality, laying a foundation to build the raw material area of OCOP products. In the 2023 - 2025 period, the commune will continue to expand production with a total area of up to 100ha.

Driving force for economic development

Director of the Da Nang Department of Agriculture and Rural Development Nguyen Phu Ban said that the newly-enhanced set of criteria for new-style rural communes in Da Nang in the 2021-2025 period clearly states that communes meeting the newly enhanced rural standards must have OCOP products are rated as standard or equivalent, with a specific expiry date.

At the same time, according to the OCOP programme, products are goods and services of local origin, characterized by cultural values and local advantages, and classified into 6 groups covering diverse industries, occupations and fields.

Therefore, communes need to review and follow the above-mentioned guidelines to actively develop more OCOP products based on their strengths and suitable to local conditions.

One of the key solutions for the effective implementation of the enhanced new-style rural programme in the 2021 - 2025 period is to boost production development and raise people's incomes.

In particular, the development of OCOP products plays an important role, creating motivation to promote the role of cooperative groups and cooperatives in collective economic development, jointly building new - style rural areas across the city.

Reporting by VIET AN - Translating by A.THU