Hundreds of OCOP (One Commune, One Product), typical and unique rural industrial, craft village and startup products, produced by 26 enterprises, cooperatives, and business households across Da Nang, are on display in the lobby on the first floor of Vincom Plaza (910A Ngo Quyen, Son Tra District) until December 15.

The programme "Da Nang Product Promotion Day 2024" attracts many people and tourists.

The programme, called "Da Nang Product Promotion Day 2024", is jointly organised the Da Nang Department of Industry and Trade and the Viet Nam E-commerce Association.

It contributes to the implementation of the campaign "Vietnamese people prioritise using Vietnamese goods" and the city's trade promotion programme, thereby developing the domestic consumption market, and stimulating shopping demand at the end of the year.

Hundreds of OCOP and typical rural industrial products are on sale at the programme.

Within the framework of the programme, online sales activities (livestream) take place on the TikTok platform, creating opportunities for local businesses and production facilities to introduce their typical products to consumers, increasing market access and adapting to the current e-commerce trend.

It is known that the livestream activities are held between 6:30 pm and 9:30 pm on December 13, and 10:00 am and 2:00 pm on December 14.

Within the framework of the programme, there are livestream sales activities on the TikTok platform with the participation of KOLs.

Reporting by M.QUE, V.HOANG - Translating by M.DUNG, T.TUNG