By having hosted numerous international-level cultural and sports events, Da Nang has been making every effort to secure the title of ‘a city of festivals and events’ in recent years.

The Da Nang International Fireworks Festival is one of the most outstanding cultural events in the city.

For instance, over the past two years, the Fine Arts Museum hosted arts exhibitions every month, including 6 international-level events.

Specifically mentioned is a recent exhibition of contemporary art entitled ‘Bridge’, featuring a total of 35 multimedia art works created by U.S. multimedia artist Mark Cooper along with overseas Vietnamese artist Vu Trong Thuan, along with a contemporary arts exhibition themed ‘Connection’ about arts works made by European artists who are living and working in Da Nang and Hoi An City.

In addition, there have been an exhibition about Colombian author of the ‘One Hundred Years of Solitude’ novel, and the 1^st Da Nang International Fine Arts Exhibition.

These above-mentioned exhibitions have created the good opportunities for Da Nang to advertise its beautiful images to international friends.

Painter Virgilio Aviado from the Philippines said he was very impressed with the city’s airy space and the friendliness of local residents during his stay in the city.

Since 2014, the Da Nang Chamber Music has become an indispensable spiritual food for chamber music lovers, especially ex-pats who are working and living in the city. The event has attracted the participation of a number of famous domestic and foreign artistes.

In particular, the Da Nang Chamber Music 2019 held in July featured the performances by the Boulanger Trio from Germany. The trio comprised Karla Haltenwanger pianist, Birgit Erz violinist, and Ilona Kindt cellist. In recent years, the group has gained an excellent reputation in the world of chamber music.

The event thrilled the audience with an emotional performance of European music from the gentle melodies of Clara Schumann in Germany to the Slavic rhythms of Antonin Dvorak's music.

During their stay in the seaside city, the foreign artistes expressed their surprise at the love for chamber music by local people.

“I am really surprised at the polite and warm welcome given by the audience here” Karla Haltenwanger pianist said.

With regard to the preservation of the city's cultural heritage value, a number of unique cultural festivals have been held at the Museum of Da Nang. Included are the traditional Cultural Day of the Co Tu ethnic group, the ‘Cong Chieng’ (Gong) and folk songs festival of the Cor ethnic group, a ceremony for raising the Lunar New Year pole (‘Cay Neu’ in Vietnamese), and folk singing and dancing performances by the Xo Dang ethnic minority group in Quang Nam Province’s mountainous Nam Tra My District.

Director of the Museum Huynh Dinh Quoc Thien remarked through these exciting festivals, he hoped that the community would join efforts with the museum to preserve and promote the traditional cultural values of Vietnamese ethnic groups in the context of current global integration.

Following the success of triathlons over the past 4 years, Da Nang was chosen to host the 2019 Ironman 70.3 Asia Pacific Championship

As for sports sector, since it was first held in 2013, the Da Nang International Marathon (DNIM) has attracted growing numbers of runners from both home and abroad. Besides, it has become one of the most anticipated sports events of the year.

Mr Yoshiho Fujisawa, General Director of the Dentsu Alpha Company, who was amongst persons who introduced the International Marathon to Da Nang, affirmed local sports sector has played an important role in advertising the beauty of the city and local residents to international friends, as well as bringing the world closer to the city. He expressed his hope that Da Nang, and Viet Nam as a whole, will become a symbol of peace for all countries worldwide.

More interestingly, Da Nang was selected to host the 2019 Ironman 70.3 Asia Pacific Championship, the ‘Sunrise Sprint Viet Nam’ (or S2) 2019, and the Ironkids Viet Nam 2019. These competitions attracted a total of around 2,200 athletes from nearly 60 countries and territories worldwide. This event, in deed, offered a good opportunity for the city to advertise its image to international friends.

Mr Huynh Van Hung, Director of the municipal Department of Culture and Sports, noted in the coming time, his agency would continue its efforts to ensure the preparation and successful organisation of major cultural events in the city, thereby making the city an attractive destination for international events and festivals.